CZEN

LET'S TALK

For brands

We open the Czech market to your brand.

We are a distribution partner for brands that match where the market is heading. We manage the complete entry — from regulatory work to the shelf.

Introduce your brand
A merchandiser restocking serum on a beauty shelf

Why the Czech market

Ten million consumers open to innovation, a strong drugstore channel and one of Europe's most developed e-commerce environments. A compact market where you can validate your brand's potential for the whole region fast.

A supermarket aisle

Why Audeo

  • Selected by the radar

    We are not a catalogue distributor. When we choose your brand, market data stands behind the decision — and full commitment.

  • One accountable partner

    Exclusive representation means one partner accountable for your brand: commercially, legally and logistically.

  • Proof on the shelf

    The brands we represent are sold by leading retail chains, drugstores and the largest e-commerce players in the Czech Republic.

What we cover

  • Regulatory & compliance

    Labelling, notifications, adapting the product to Czech and EU requirements.

  • Sales & listing

    Negotiations with retailers, pricing, listing and distribution growth.

  • Logistics & availability

    Warehousing, deliveries, watched on-shelf availability.

  • Marketing & growth

    Localised communication, trade marketing, category development.

What we look for

  • A clear role in the category

    A product with a reason to exist on the shelf.

  • Proven success at home

    Sales and customer traction on your domestic market.

  • Partnership readiness

    Market exclusivity and the will to invest in the entry together with us.

  • On the market since 2016
  • 6 FMCG categories
  • retail chains, drugstores and the largest e-commerce players in the Czech Republic

Case study · Market entry

From zero to shelves nationwide.

From market entry to more than 20 SKUs on the shelves of a nationwide retail chain — and a stable listing across e-commerce.

How it works

  1. Introduce your brand

    Send materials and samples; we'll tell you how it fits our radar — honestly.

  2. Commercial model & preparation

    Terms, exclusivity, regulatory work, entry plan.

  3. Market entry

    Listing, launch, ongoing distribution growth.

Have a brand that belongs here?

Introduce your brand

Not sure the Czech market is ready? Send us a few lines about your brand — we'll answer honestly.

Write to us